Trend watch: Jean Ghika on….
“Female buyers accounted for 28% of all jewellery bought at Bonhams in 2016 compared to 24% in 2011, with their average spend more than doubling. In the last three years, Bonhams’ jewellery department has recorded a 25% increase in buyers from the Far East and an 11% increase in buyers from the US.“
Demographics
Online
“In 2016, almost one in four jewellery lots was purchased online at Bonhams (24%) …